Privacy Policy

LIFEI2IQ Inc (“LIFEI2IQ”, “we”, “us”, “our”) 
Website: lifei2iq.com 
Last updated: January 28, 2026 

This Privacy Policy explains how LIFEI2IQ collects, uses, discloses, and protects information when you visit or use our website at lifei2iq.com (the “Website”) and any related online services we provide (collectively, the “Services”). 

This policy is intended to align with Canadian privacy requirements, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial laws. 

This is a general website policy template and should be reviewed by legal counsel to ensure it reflects your specific practices and any sector-specific requirements. 

1) What “Personal Information” means 

“Personal Information” means information about an identifiable individual. It can include, for example, your name, email address, phone number, and online identifiers (depending on context). It generally does not include information that has been de-identified or aggregated so it cannot reasonably be used to identify you. 

2) Information we collect 

We may collect information in the following ways: 

A. Information you provide to us 

  • Contact information (e.g., name, email address, phone number) 
  • Messages and enquiries you send to us (e.g., through forms, email, or support channels) 
  • Account information if you create an account (e.g., username, authentication details, profile details), where applicable 

B. Information collected automatically 

When you use the Website, we may automatically collect: 

  • Device and connection information (e.g., IP address, browser type, device type, operating system) 
  • Usage information (e.g., pages viewed, actions taken, approximate time spent, referring pages) 
  • Approximate location (generally derived from IP address) 
  • Cookie and similar technology data (see Section 6) 

C. Information from third parties 

We may receive information from third parties such as: 

  • Analytics and security providers 
  • Hosting/infrastructure providers 
  • Other vendors that help us operate or protect the Website and Services 

3) How we use information 

We use Personal Information for purposes such as: 

  • Providing and operating the Website and Services 
  • Responding to enquiries and providing customer support 
  • Improving the Website and Services (including performance and troubleshooting) 
  • Security, fraud prevention, and abuse detection 
  • Communicating administrative information (e.g., updates, notices) 
  • Marketing communications, where permitted by law and consistent with your preferences (you can opt out where applicable) 
  • Legal and compliance purposes, including enforcing our terms and policies 

4) Consent (Canada) 

In Canada, we generally collect, use, and disclose Personal Information with your consent (express or implied depending on the circumstances), except where otherwise permitted or required by law. 

You can withdraw consent in certain cases (see Section 9). If you withdraw consent, we may not be able to provide certain Services. 

5) How we disclose (share) information 

We may disclose Personal Information in the following circumstances: 

A. Service providers 

We may share information with vendors who provide services to us, such as website hosting, analytics, communications tools, and security monitoring. These providers are authorised to use Personal Information only as necessary to provide services to LIFEI2IQ and are expected to protect it. 

B. Legal, compliance, and protection 

We may disclose information when we believe it is necessary to: 

  • Comply with applicable law, regulation, legal process, or lawful request 
  • Protect the security, rights, property, or safety of LIFEI2IQ, our users, or others 
  • Investigate, prevent, or address suspected fraud, security issues, or technical problems 

C. Business transactions 

If LIFEI2IQ is involved in a merger, acquisition, financing, reorganisation, or sale of all or part of its business or assets, information may be disclosed in connection with that transaction, subject to appropriate safeguards. 

D. With your direction 

We may disclose information with your consent or at your direction. 

6) Cookies and similar technologies 

We may use cookies and similar technologies (such as pixels or SDKs) to: 

  • Operate the Website (essential functions) 
  • Remember preferences 
  • Understand usage and improve performance (analytics) 
  • Support security and fraud prevention 

Your choices: You can typically control cookies through your browser settings. If you disable cookies, some Website features may not work properly. 

7) Where information is processed (including cross-border) 

LIFEI2IQ is based in Ontario, Canada. However, we and our service providers may process or store information in Canada, the United States, or other jurisdictions. Where information is processed outside Canada, it may be subject to the laws of the jurisdiction where it is processed and may be accessible to law enforcement or national security authorities under lawful process. 

We take steps designed to ensure appropriate safeguards are in place for any cross-border processing. 

8) Security safeguards 

We use reasonable administrative, technical, and physical safeguards designed to protect Personal Information. No system can be guaranteed 100% secure, and we cannot guarantee absolute security. 

9) Your rights and choices 

Subject to applicable law, you may: 

  • Request access to your Personal Information 
  • Request corrections to inaccurate or incomplete Personal Information 
  • Request information about our policies and practices related to service providers 
  • Withdraw consent where we rely on consent (subject to legal and contractual restrictions) 

To make a request, contact us using the details in Section 12. 

If you have unresolved concerns, you may contact the Office of the Privacy Commissioner of Canada. 

10) Retention 

We retain Personal Information only as long as necessary for the purposes described in this Privacy Policy, and as required or permitted by applicable law. When it is no longer needed, we take steps to securely delete, destroy, or de-identify it. 

11) Children’s privacy 

The Website and Services are not intended for children, and we do not knowingly collect Personal Information from children without appropriate consent. If you believe a child has provided us Personal Information, please contact us so we can address it. 

12) Contact (Privacy Officer) 

To contact us about privacy, including access/correction requests: 

  • Email: privacy@lifei2iq.com 
  • Mail: Privacy Officer, LIFEI2IQ Inc, 148 Fullarton, Suite 1601, London, Ontario, Canada 

13) Changes to this Privacy Policy 

We may update this Privacy Policy from time to time. The “Last updated” date above indicates when it was last revised. If changes are material, we may provide additional notice on the Website or through the Services. 

Scroll to Top